Beyond “caste‐typing”?: Caroline Robinson Jones, advertising pioneer and trailblazer

Authors

Judy F. Davis, Eastern Michigan UniversityFollow

Document Type

Article

Publication Date

2013

Department

Marketing

DOI

10.1108/JHRM-03-2013-0011

Citation

Davis, J. F. (2013). Beyond “caste‐typing”?: Caroline Robinson Jones, advertising pioneer and trailblazer. Journal of Historical Research in Marketing, 5(3), 308–333. doi:10.1108/JHRM-03-2013-0011