10.19030/iber.v6i3.3355">
 

Title

The born global entrepreneur in emerging economies

Document Type

Article

Publication Date

2007

Department

Marketing

Abstract

As emerging economies increasingly participate in the global economy, Born global firms from these countries are becoming significant players as well. In the literature, topics related to Born Global firms from emerging economies have mostly been overlooked. The purpose of this paper is to address part of this gap by studying the Born Global entrepreneur within the context of an emerging market. Specifically, the Born Global entrepreneur's knowledge and behaviors required to start a Born Global firm in an emerging market as well as the success factors in the global marketplace are examined.