10.1108/19355181199100006">
 

Title

Managing retention in Big Eight public accounting: Why employees stay

Document Type

Article

Publication Date

1991

Department

Marketing

Abstract

Previous studies analyze turnover in public accounting by focusing on why employees leave. None has discussed the critical question of why employees stay. The present article reports results from a survey of Big Eight public accounting employees who discussed their reasons for staying, and suggests approaches for improving retention.