From local to global: Developing a business model for Indian MNCs to achieve global competitive advantage
Journal of Asia-Pacific Business
In view of turbulent market responses, building resilient business models for global competitiveness is a crucial challenge for firms in emerging economies. This article examines how Indian firms can build resilient business models that can facilitate global competitiveness. The article presents a research model that defines requirements of domestic advantage. Key issues related to building a more responsive, resilient, and agile businesses in Indian context are discussed. To promote future research issues, the authors develop propositions that explain the relationships between relevant constructs. Using a single firm, extensive case study methodology, the authors illustrate the growth processes for domestic advantage and global competitiveness.
Link to Published Version
Singh, N., & Hong, P. (2017). From local to global: Developing a business model for Indian MNCs to achieve global competitive advantage. Journal of Asia-Pacific Business, 18(3), 192–219. https://doi.org/10.1080/10599231.2017.1346409