Today's ethical perspectives of tomorrow's business leaders
Document Type
Article
Publication Date
1999
Department
Marketing
Abstract
The ethical predisposition of business students is examined. A sample of 135 Australian students indicated that they generally hold high expectations for the behaviour of consumers and business. It also confirms that women are more critical of questionable practices than men; and that irrespective of gender the attitudes of older respondents are more critical.
Citation
Fisher, J., Fullerton, S., & Woodbine, G. (1999). Today’s ethical perspectives of tomorrow’s business leaders. Irish Marketing Review, 12(2), 48–54.
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