[Review of the book Digital strategies: Data-driven public relations, marketing and advertising , by R. Luttrell, S. Emerick, & A. Wallace]
Document Type
Book Review
Publication Date
2022
Department/School
Communication, Media and Theatre Arts
Publication Title
Journalism & Mass Communication Educator
Link to Published Version
Recommended Citation
Ward, J. (2022). [Review of the book Digital strategies: Data-driven public relations, marketing and advertising, by R. Luttrell, S. Emerick, & A. Wallace]. Journalism & Mass Communication Educator, 77(1), 142–144. https://doi.org/10.1177/10776958211058661