Date Approved
2015
Date Posted
7-22-2015
Degree Type
Open Access Senior Honors Thesis
Department or School
Marketing
First Advisor
David A. Victor
Second Advisor
Harash J. Sachdev
Abstract
Culture has been defined by many different individuals in a variety of fields with wide ranging definitions. The following paper will define culture and give the reader a framework at how to look at differences in cultures abroad. It will elaborate upon some cultural concepts of German and Chinese individuals and then go on to use Geert Hofstede's Cultural Dimensions Theory to diagnose some of the issues that may arise when working with individuals identifying as German or Chinese. For the purpose of this paper, the individuals being referred to are the citizens in both the German and Chinese mainland. The paper will conclude with an analysis of each country comparing their cultural identity to their quantitative values for the Cultural Dimensions that Hofstede has laid out.
Recommended Citation
Foster, Brock, "How culture makes a difference in management: Applying Geert Hofstede's cultural dimensions to management in Germany and China" (2015). Senior Honors Theses and Projects. 448.
https://commons.emich.edu/honors/448