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Faculty Scholarship from 2022

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In-store surveillance technologies: What drives their acceptability among consumers?, Roger Brooksbank, Jonathan M. Scott, and Sam Fullerton

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Understanding racial capitalism using the photovoice method: Black tourism in France, Judy Foster Davis and Talé A. Mitchell

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Using in-service retirement plan distributions with Roth conversions to fund special needs planning, Lewis B. Hershey, Annemarie M. Kelly, and Christina N. Marsack-Topolewski

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Building a digital marketing internship program for technology-based start-ups: An exploratory study of student experiences, G. Russell Merz, Jamie Ward, Sufian Qrunfleh, and Bud Gibson

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The effect of network tie position on a firm’s innovation performance, Hakil Moon, Anthony Di Benedetto, and Sang Kyun Kim

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The effects of lean implementation on hospital financial performance, Siriam Narayanan, Shawnee K. Vickery, Mariana L. Nicolae, Matthew J. Castel, and Michael K. McLeod

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Inter-organizational purchasing contracts: The effects of multi-agents in a supplying firm, Jae-Young Oh and Ji-Hung (Ryan) Choi

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A framework for partner engagement: Episodes in the life of interorganizational partnerships, Shiri D. Vivek, Vivek Dalela, and Muhammad Sohail Ahmed

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Joint sustainability development in a supply chain, Jiho Yoon, Ju Myung Song, Ji-Hung (Ryan) Choi, and Srivivas (Sri) Talluri

Faculty Scholarship from 2021

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Fear in Adland: How client risk aversion and agency clientelism limit the development of great creative campaigns, Julie Bilby, Scott Koslow, and Sheila L. Sasser

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Marketer perceptions of client–agency co-creation: Exploring the levels of partnership collaboration, Richard Calderwood, Scott Koslow, and Sheila L. Sasser

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Affirmative action and team performance: An agency theoretic perspective, Ji Hung Choi, Hannah Oh, John Bae, and Sang Joon Kim

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Innovative digital marketing management in B2B markets, Kyung Hoon Kim and Hakil Moon

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I don't want to be a rule enforcer during the COVID-19 pandemic: Frontline employees' plight, William Magnus Northington, Stephanie T. Gillison, Sharon E. Beatty, and Shiri Vivek

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Material and accompanying logistics transactions: Collaboration and coordination issues, Harash Sachdev

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The influence of parasocial relationship in fashion web on customer equity, Chun Lin Yuan, Hakil Moon, Kyung Hoon Kim, and Shuman Wang

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Study on the influencing of B2B parasocial relationship on repeat purchase intention in the online purchasing environment: An empirical study of B2B E-commerce platform, Chunlin Yuan, Hakil Moon, Shuman Wang, Xiaolei Yu, and Kyung Hoon Kim

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The influence of flow experience in the augmented reality context on psychological ownership, Chunlin Yuan, Shuman Wang, Xiaolei Yu, Kyung Hoon Kim, and Hakil Moon

Faculty Scholarship from 2020

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Cognitive dissonance revisited: A typology of B2B buyers' post-decision ‘cognitive states’ and its implications for sales professionals, Roger Brooksbank and Sam Fullerton

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Estimating drivers of concussions from punt returns in professional American football, A. Koschmann

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Repetition or reckoning: Confronting racism and racial dynamics in 2020, Kevin D. Thomas, Judy Foster Davis, Jonathan A.J. Wilson, and Francesca Sobande

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Cognitive and emotional factors contributing to green customer citizenship behaviours: a moderated mediation model, Estelle van Tonder, Sam Fullerton, and Leon T. de Beer

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Third-party organization endorsement impacts on perceived value and B2B customer loyalty, Chun Lin Yuan, Hakil Moon, Kyung Hoon Kim, Shuman Wang, and Xiaolei Yu

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Fashion ceWebrity involvement in new product development: Scale development and an empirical study, Hao Zhang, Xiaoning Liang, and Hakil Moon

Faculty Scholarship from 2019

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Technology-based marketing strategies through the consumer lens: How might perceptions of ethicality and effectiveness interrelate?, Roger Brooksbank, Sam Fullerton, and Steven Miller